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Vonage Conversations for Salesforce

Turn your Salesforce into a personalized engagement tool to achieve conversation continuity with customers. Conveniently engage through SMS, RCS, and WhatsApp —directly from Agentforce Marketing, or the Service and Sales Clouds within your CRM — all while seamlessly blending AI and live agents.

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Supercharge your omnichannel campaigns

 

Increase engagement

Enjoy a unified interface to create, personalize, and send SMS, RCS, and WhatsApp messages using Journey Builder.

Full data visibility

Automate delivery and track outbound and inbound events in Agentforce Marketing for real-time insights and closed-loop performance.

Compliance-ready

Adhere to regulatory requirements with centralized opt-in or opt-out tracking across channels.

 

 

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Simplify your messaging all within Agentforce Marketing

Enjoy seamless management of SMS, RCS, and WhatsApp directly within your trusted interface. By streamlining workflows, providing full visibility into delivery and consent events, and supporting future-ready RCS, Vonage Agentforce Marketing (formerly Salesforce Marketing Cloud) empowers teams to execute faster, smarter, and more engaging campaigns with the following benefits:

  • Future-ready messaging: Integrate native RCS and WhatsApp with SMS fallback for reliable delivery.

  • Boosted engagement and ROI: Automate journeys triggered by customer actions to drive higher click-through and conversion rates.

  • Enhanced personalization: Leverage data extensions natively for clear visibility into outbound activity, delivery status, and consent events.

  • Cost-efficiency: Take advantage of direct CPaaS pricing, which eliminates markups to drive better economies of scale.

  • Streamlined onboarding: Let admins manage provisioning in Vonage. Then your marketing team can focus on crafting journeys within Agentforce Marketing.

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SERVICE AND SALES CLOUDS

Continue the conversation — anytime, anywhere

Customers expect immediate and personalized responses. And you want to exceed their expectations, every time. Salesforce is your single location to store customer data and interactions. You can also:

  • Scale and automate notifications: Trigger AI agents or various interactions based on any condition using recommended Salesforce workflow tools.

  • Bolster your reach: Communicate with your customers on their favorite channels – SMS, MMS, RCS, and WhatsApp – for seamless conversations.

  • Engage in two-way conversations: Give customers the choice to chat with Salesforce users, a Vonage Contact Center agent, or a blend of chatbots and human staff.

  • Enable enterprise messaging: Empower any Salesforce user to engage in a customer chat, without the user-based license requirement.

  • Customize and expand: Forget templated workflows or coding, and add customized workflows in line with your business processes.

  • Leverage Vonage Contact Center: Get the insights you need with detailed routing and reporting capabilities.

 

 

Vonage + Salesforce: Better together

Use Agentforce Marketing for outreach and notifications, while managing responses and engagement through Service and Sales Clouds.

Marketing notifications

Engagement, consultation, and education

  • Send promotional broadcasts about offers and campaigns
  • Drive customers to initiate chat through SMS, RCS, or WhatsApp, or direct them to the store
  • Use chatbots to capture leads or offer customer support, product information, and consultation
  • Provide live chat with human associates

 

It’s all about the customer experience

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Increase customer interactions

Put your customers at ease with immediate chat-based interactions on their favorite channels.
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Build personalized conversations

Allow your entire team to access customer chat histories and join the conversation.
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Optimize engagement and productivity

Automate conversations with chatbots and route to the right agent for quicker service.

 

A packaged, flexible, and scalable way to message from Salesforce

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Vonage integration

Enjoy the Vonage suite of contact centers, unified communications, communications and network APIs.
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Fast deployment

Get set up in minutes versus days, with no coding required.
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Built for Salesforce

Use the latest Salesforce tools, on object support, on-object support, fixed workflows, channels, and more.

 

 

 

 

Ready to Own Your Brand with Vonage?

You don’t like to receive spam-worthy messages or calls. So why send those to your customers? Check out the Vonage solutions to show off your brand.
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Contact a Vonage expert.