Customer notification & engagement
Alert customers via SMS, MMS or social chat apps and give them an opportunity to engage by replying or calling back. Enjoy the benefits of timely and personalized customer engagement with your audience’s preferred channels.
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Engage your customers
Deliver timely notifications about pending appointments, arrivals, and more to keep your customers engaged.
Enable interaction
You can enable a customer to confirm or reschedule an appointment or delivery from within the text message — via SMS, MMS, social chat apps or voice.
Reduce costs
Reduce missed appointments, delivery attempts, and support costs with automated notifications.
Improve the customer experience
Enhanced rich-media features can provide an opportunity to create those “wow” moments that strengthen customer relationships.How customer notification & engagement works
Your app sends alerts
Your application sends messages via a customized flow to remind customers of upcoming events (such as an appointment or delivery). Messages can be personalized and scheduled for delivery according to your business logic. And with built-in failover, messages can be delivered to another channel in case the initial message doesn't reach the customer.
Customers can engage with your message
You can ask your customers to confirm receipt of a notification or reschedule an event by replying to the message, clicking on a link, or by calling back.
Response routing
You can route message replies to your application for interpretation and processing. If you want to enable callbacks, you can use a simple IVR application to capture input or route calls.
Programmable elements used in this solution
Why choose Vonage APIs for customer notification & engagement?
Create a local presence
Vonage APIs have the largest inventory of SMS- and voice-enabled numbers available, so there is no shortage of numbers you can use to create a local presence. You can provision local numbers instantly via the Vonage APIs dashboard or the Management API.
Number pool management
You can manage you local number pools to ensure that each customer receives notifications from a local number that is consistent and recognizable — even if you have many local numbers provisioned.
Low-latency, high-deliverability SMS
Vonage APIs can send text messages to any SMS-capable device faster and more reliably than anyone. Our proprietary adaptive routing and regulation engine mechanisms ensure optimal delivery to customers in any location.
Track your outreach
You can track delivery of messages and gain insights via the Vonage APIs dashboard or Management API.
Create optimized messaging strategies
You can create messaging strategies which prioritize the customer’s preferred channel and falls back to another channel based on time and message status – i.e. when the message was not read or delivered.
Eliminate erroneous notifications
Validate a destination number is active and capable of receiving an SMS message using Vonage's Number Insight API into your customer notification and engagement solution, reducing costs by not engaging with erroneous, out-of-date, or out-of-reach numbers.
Convert to voice notifications when necessary
Use our text-to-speech engine – supporting 20+ languages – to deliver your notification to as a voice call if it’s discovered the number is actually a landline, by incorporating Vonage’s Number Insight API into your customer notification and engagement solution.Related solutions
